The Silk Screen Printing Industry is booming. In 1991 it was a 5.13 Billion Dollar Industry. Today it boasts an amazing annual income of a $19.8 Billion Dollar Business. During this age of ever increasing sophistication of multi-media marketing why are Local Silk Screen Printing Services collectively reporting such huge profits? The answer is simple. Everyone of any age wears t-shirts and, unless they are limited to undergarments, these t-shirts worn have a printed image designed specifically to communicate a message. Ranging from the whimsical Be nice, I could be your nurse some day. to the historical We will always remember 9/11 they continue to be a powerful medium of cultural influence. Specialty printing first appeared on the American Scene with George Washingtons presidential campaign. Though the use of silk screen printing had not been developed yet, Washingtons idea to make buttons promoting his candidacy through a local print shop was brilliant. Then in 1889, Jasper Mack, a local newspaper owner in Ohio, after witnessing a young school dropping her school books while negotiating a mud puddle, came up with another brilliant idea. He would provide free book bags to school children with local merchants paying to have their names printed on them provided a win-win for the community and the local business owner. This free book bag distribution idea combined with the current silk screen printing technology has expanded the specialty printing industry to explosive proportions.
