Going green is all the rage these days, and lots of businesses are trying to permanently alter the way they operate. But going green isn't as easy for businesses as it is for ordinary people. The average person can make a huge impact by switching to energy efficient light bulbs or riding a bicycle, but it's far more complicated for companies to change their ways. Luckily, there is a booming industry that can help businesses make green choices; local environmental consultants offer eco-conscious solutions for businesses interested in decreasing their pollution output. These services can come at a high price tag, but they represent an investment in a sustainable, energy efficient future. They are definitely worth the initial costs because becoming energy efficient actually saves money over time. Plus, going green is great from a public relations perspective. Consumers are practicing conspicuous consumption more than ever, and once they find out a company is trying to lessen its environmental impact, they will immediately start buying your products and using your services.